When someone you love needs a little more help at home, finding the right support is a personal decision. Silver Care LLC brings a family-centered approach to in-home care for seniors and their families throughout Hampton Roads and Southampton County, Virginia. Based in Norfolk, the family-owned business offers personal care, companionship, respite support and dementia care consulting.
Owned and led by Dr. Lawrence Jones and Dr. Erica D. Jones, Silver Care focuses on understanding the person behind the care request: their routines, preferences, interests and the everyday activities that matter to them. From help with meals and dressing to meaningful companionship and a break for a family caregiver, the conversation begins with what would make daily life more manageable.
Local family leadership
Silver Care’s Norfolk office is a starting point for families navigating care at home. Lawrence and Erica Jones lead a business built around personal relationships, communication and respect for the people inviting caregivers into their lives. The company describes a process that begins with listening, develops an individual care plan and continues with caregiver matching and regular check-ins.
For families exploring senior resources in Norfolk, that means having a local contact to discuss both a loved one’s needs and the practical realities of the household.
Personal care and companionship
Everyday support can take many forms. Silver Care offers assistance with bathing, grooming, dressing, meal preparation, light housekeeping, laundry, errands and medication reminders. A plan can also include companionship: conversation over a meal, time spent with a favorite hobby or help using everyday technology.
Families can explain which tasks have become difficult, what the person enjoys doing independently and where an extra pair of hands would be welcome. Those details help shape a conversation about appropriate support.
Room to recharge through respite care
Family caregivers have responsibilities of their own, from work and appointments to rest and time with other loved ones. Silver Care’s respite services provide planned support while a regular caregiver takes a break. Families can discuss shorter visits, recurring help or overnight and weekend arrangements according to their situation.
Respite planning can start with a simple question: what part of the week is hardest to manage, and what support would help?
EPIC dementia care consulting
Erica D. Jones, Ph.D., CDP, is identified by Silver Care as a Certified Dementia Practitioner. Its dementia consulting follows an EPIC approach: Education, Planning, Intervention and Coaching.
The service helps families organize questions, understand caregiving needs and consider practical next steps. Topics include family education, meaningful activities, the home environment, communication and identifying useful professional resources. Telephone and virtual consultations offer another way for families to take part in the discussion.
This emphasis on the caregiver’s experience complements the company’s hands-on services, giving families a place to talk through the challenges of supporting someone with memory changes.
Education for people who care for others
Silver Care also offers personal care aide training and CPR classes. Its published PCA program is 40 hours and covers subjects such as daily-living assistance, aging, nutrition, home management and documentation. People considering training can contact the office about the current format, class schedule, enrollment process and course requirements.
Start with a conversation
Silver Care invites families to arrange a free consultation. Bring a sense of the help you are seeking, the location where care is needed and the routines you hope to preserve. The team can discuss services, scheduling and the next steps toward an individual plan.
Silver Care LLC
3659 Sewells Point Road, Suite A
Norfolk, VA 23513
Call 757-648-9396 · Email Silver Care · Visit Silver Care’s website
Continue exploring CVA’s senior living and local resources for information useful to older adults and their families.
Explore Silver Care franchise ownership
Silver Care also welcomes people interested in bringing its home care business to their own community. Led by Lawrence Jones and Erica D. Jones, the Hampton Roads company describes a franchise model built around personal service, local relationships and practical support for owners.
Its franchise program includes initial training and guidance in care operations, marketing, technology and business development. The first conversation is a chance to discuss your background, the community you hope to serve and the responsibilities of running the business. Ask the franchise team about current territory options, financial requirements and the support included.
Request franchise information from Silver Care
Looking for help for a family member instead? Request care services.
Read the story behind Silver Care’s franchise opportunity.
Explore CVA’s franchising and business ownership guides for questions to take into your first conversation.
Frequently asked questions
Where does Silver Care provide services?
Silver Care is based in Norfolk and lists Hampton Roads and Southampton County, Virginia, as its service region. Contact the office with the care location and type of help needed to discuss arrangements.
Can Silver Care help a family caregiver take a break?
Yes. Respite care is among its services. Families can discuss planned visits and recurring support so the regular caregiver has time for other responsibilities, appointments or rest.
Does Silver Care offer dementia care consultations?
Yes. Its EPIC dementia care consulting brings together education, planning, intervention and coaching for families and caregivers. The company also offers telephone and virtual consultations.
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